ControlTalk Now The HVAC and Smart Building Controls Podcast

Are you feeling lost in the rapidly changing world of marketing? Struggling to make an impact with your strategies? We have just what you need. Join us in an exciting journey as we unravel the secrets of successful marketing with Lauren Scott, the VP of Marketing and Sustainability for the Intelligence Spaces Group.

 In an age where digital revolution is the norm, it's easy to feel overwhelmed. From creating engaging content to making meaningful connections with your audience, the challenges are endless. Plus, with an ever-growing focus on sustainability, it seems there's always more to learn.

But, guess what? You are not alone. Many marketers are trying to navigate this fast-paced digital landscape. The struggle to keep up with emerging trends and tools, the difficulty of crafting messages that truly resonate, the need to strike a balance between business goals and environmental considerations – we all experience it.

 But don't fret! Our exclusive video is here to guide you. In this powerful conversation, Lauren Scott shares transformative insights from her journey. She unpacks the evolving marketing landscape, emphasizes the role of sustainability, and introduces us to the Intelligence Spaces Group. Not only that, she unveils the key to successful marketing: Identifying and solving the real problems.

This podcast is more than just a conversation - it's a treasure trove of valuable marketing advice from an industry expert. Lauren's practical approach and unique perspectives will revolutionize your marketing game. Tune in to leap ahead of your competitors and start making a real difference with your marketing strategy today!

Join us now in this engaging conversation and transform your marketing journey from overwhelmed to overjoyed. Let's bridge the gap between environmental needs and business goals together!

Direct download: Scott.Lauren_.mp3
Category:HVAC and Building Automation Controls -- posted at: 11:40am EDT

In this podcast episode, Fred Gordy from Michael Baker International discusses the importance of operational resilience in building systems and the need for an incident response plan.

 He also touches on the potential dangers of social media platforms and the role of AI in cybersecurity. Michael Baker International offers consultation services to help building owners and integrators assess their risk profiles and prioritize their cybersecurity efforts.

 Gordy recommends that building owners and integrators ask themselves three key questions: what do they have, how is it connected, and who has access? He also suggests conducting tabletop exercises to prepare for potential cybersecurity incidents.

Direct download: 413_Verisonmp3.mp3
Category:HVAC and Building Automation Controls -- posted at: 7:27pm EDT

In the realm of building automation and controls, there are few who embody the wisdom and tenacity of the great Truett Cathy, founder of Chick-fil-A.

One such man is Stephen Johnson, the Vice President of Automation and Controls at McKenneys.

From humble beginnings as a janitor at Chick-fil-A Corporation, Stephen scaled the ranks and, for a time, served as the bodyguard and driver for Truett Cathy himself.

 Now, with lessons from the legend echoing in his heart, Stephen applies this wisdom to his work at McKenneys, shaping the future of the building automation controls industry.

 In Episode 414 of ControlTalk Now the HVAC and Smart Buildings Podcast, Stephen shares the invaluable insights he gleaned from his time with Truett Cathy and how these lessons have shaped his leadership at McKenneys.